In other words, if a marketing agency has been hired by a small company to promote a new product, the marketing agreement provides that no other marketing agency participates in the marketing of that product for the specified duration. As with any enterprise contract, a marketing agreement explains what is expected of the hired marketing agency or consultant, and describes in detail the extent of the work for which they were engaged. It is a legal document that illustrates what a marketing agency or marketing consultant needs to accomplish. It serves as a record of what has been agreed by all parties, and it goes into logistics details such as payment, chronology and delivery items. So what is a marketing contract? To be used by your company, an agreement must include: This part of the marketing agreement must clarify the exact amount of the payment as well as all the details regarding the payment structure. This could therefore be like a discussion about monthly payments, clarification of full payment in advance, etc. Written consent prior to the terms of payment is required. As a product manufacturer, you want to ensure that your brand is represented in a way that is in line with its vision. The marketing agreement allows you to outline guidelines for the distributor and describe in detail important things such as the tasks billed, the terms of payment and the non-competitive clauses that you feel are necessary. As a marketing professional, you can use the model for marketing agreements to get details about your business relationships in writing. The way you get paid, and for what, protects you in case of disagreement. If you need legal documents in addition to a marketing agreement, please read our full list of customizable service contracts. Other names for this document: Marketing Services Agreement, Joint Marketing Agreement Depending on the industry, there may be certain legal provisions that need to be discussed in relation to your marketing agreement.
There may even be a debate about taxes and who will pay what. Also be sure to collect all insurance information, if any. In addition, if you require your contract distributor to sign a confidentiality agreement, you will need a privacy section. This usually looks like a declaration because there is a signed confidentiality agreement, not the agreement itself – you have to do it at another time and another agreement.